Blog - Steven Rotsart | Coldwell Banker Realty

Buyer Resources

Hidden Gems in San Diego: The San Diego Housing Market Is Bigger Than Most Buyers Realize. Here’s Where to Start.

Most people approaching a move to San Diego County start the same way.
They pull up a map, recognize a few names, and begin building a shortlist around what is already familiar. Carlsbad shows up. Encinitas shows up. La Jolla shows up. And within a few weeks, a decision

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Steven Rotsart May 1, 2026

Buyer Resources

Downsizing in La Mesa After 60: How to Protect Your Equity and Reduce Taxes

There is a moment that happens often in these conversations.
A homeowner, usually somewhere between 58 and 68, pulls up their home value estimate like it is a bank statement. The number looks good. Sometimes it looks great. They bought in La Mesa in 2001, watched how real estate

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Steven Rotsart April 27, 2026

Buyer Resources

The Pricing Strategy That Used to Work Is Now Working Against Sellers in East County San Diego

Three years ago, you could price high and let the market catch up.
Today, that same strategy is causing homes to sit, reduce, and lose negotiating power.
That shift is not always obvious at first. Many homeowners preparing to list a home for sale in East County San

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Steven Rotsart April 27, 2026

Buyer Resources

Mortgage Rates 2026 in East County San Diego: What the Data Actually Shows and What It Means for Buyers Right Now

Mortgage Rates 2026 in East County San Diego: What the Data Actually Shows and What It Means for Buyers Right Now
East County San Diego Realty | April 2026
6.37% — 30-yr fixed avg | Apr 9, 2026 · Freddie Mac PMMS
6.16% — 30-yr fixed avg

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Steven Rotsart April 20, 2026

Seller Resources

Japan’s Bet on the U.S. Housing Market: What It Actually Means for East County San Diego

If you have had a conversation about the San Diego housing market recently, it probably sounded the same.
Homes are sitting a few weeks longer. Buyers are sharper on price. Sellers who anchored to 2022 comparables are adjusting quietly.
From the surface, it feels like the market is

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Steven Rotsart April 7, 2026

Real Estate News & Trends

The Kind of Recognition That Takes 28 Years to Earn

The Kind of Recognition That Takes 28 Years to Earn
LA MESA, CA — 2026
Real estate has a short memory. Markets move, agents come and go, and most careers in this industry look very different at year five than they do at year ten. Reaching year twenty

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Steven Rotsart April 7, 2026

Seller Resources

San Diego Housing Market 2026: Stability Amid a Market Pause

The San Diego real estate market is entering a measured, stabilizing phase. Home price growth across the metropolitan area, including East County, has slowed significantly. According to the S&P Case-Shiller Home Price Index, San Diego’s annual price increase in January

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Steven Rotsart April 1, 2026

Seller Resources

Expired Listing in East County San Diego? What to Do to Sell Your Home Quickly

Take a Closer Look at Jamul, Alpine, and Rancho San Diego
By Steven Rotsart, East County Real Estate Expert

If your home has been on the market for months without an accepted offer, you’re

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Steven Rotsart March 26, 2026

Seller Resources

Are Mortgage Rates Going Down In East County San Diego?

Are Mortgage Rates Going Down in East County San Diego?

Mortgage rates play an important role in housing affordability, especially in markets like East County where many buyers rely on financing.

After several years of rising interest rates, many buyers and homeowners are asking the same question.

Are mortgage rates

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Steven Rotsart March 26, 2026

Real Estate News & Trends

Steven Rotsart Named #1 Real Estate Agent in La Mesa, CA (91941) by Business Rate

Steven Rotsart of Coldwell Banker Realty has been ranked the #1 real estate agent in La Mesa, CA (ZIP code 91941) by Business Rate — a distinction earned through 28 years of consistent results, over 1,000 homes sold, and a reputation built on genuine community trust across East San Diego

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Steven Rotsart March 24, 2026

Seller Resources

Military PCS to Santee in 2026 How to Buy or Sell Without Losing BAH

Military PCS to Santee in 2026
How to Buy or Sell Without Losing BAH
Receiving military orders to San Diego often means making a fast housing decision. For many service members and their families, one of the first questions is where to live and how their housing allowance

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Steven Rotsart March 16, 2026

Buyer Resources

East County Home Buyers: 8 Costly Mistakes to Avoid in 2026

East County Home Buyers: 8 Costly Mistakes to Avoid in 2026
Buying a home in East County San Diego is exciting, but today’s market can also feel overwhelming. With rising interest rates, shifting inventory levels, and increased competition, many buyers make costly mistakes without even realizing it.
The

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Steven Rotsart March 12, 2026

Hidden Gems in San Diego: The San Diego Housing Market Is Bigger Than Most Buyers Realize. Here’s Where to Start.

Downsizing in La Mesa After 60: How to Protect Your Equity and Reduce Taxes

The Pricing Strategy That Used to Work Is Now Working Against Sellers in East County San Diego

Mortgage Rates 2026 in East County San Diego: What the Data Actually Shows and What It Means for Buyers Right Now

Japan’s Bet on the U.S. Housing Market: What It Actually Means for East County San Diego

The Kind of Recognition That Takes 28 Years to Earn

San Diego Housing Market 2026: Stability Amid a Market Pause

Expired Listing in East County San Diego? What to Do to Sell Your Home Quickly

Are Mortgage Rates Going Down In East County San Diego?

Steven Rotsart Named #1 Real Estate Agent in La Mesa, CA (91941) by Business Rate

Military PCS to Santee in 2026 How to Buy or Sell Without Losing BAH

East County Home Buyers: 8 Costly Mistakes to Avoid in 2026

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